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Helvetica

Yesterday I watched this movie called “Helvetica” produced and directed by Gary Hustwit, a film maker based in London and New York with many award won in the last few year.

This movie is a must see for every designer because it talks about the most used and seen typeface all over the world, you cannot even imagine how common it is. The documentary talks about the very initial history and all the little story behind this incredibly successful type. It also interview some of the most relevant and famous graphic designer and type designer around the world.

The documentary is not a celebration of the success of a myth but it investigate whether nowadays it is still good or not for your design to include Helvetica with some designer as Vignelli who loves order and clarity which are in favor of using it -he actually only use Helvetica for his design- and some other who literally hate Helvetica for its plain dullness, Erik Spekerman is one of them..

I have the file if you want you just need to ask me for it and I’ll give it you.

Mattys

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